The Deep Specialization™ Podcast
Everyone knows the power of focus in business, but not everyone knows how to do it well. On this show, you'll hear from 7, 8, and 9-figure founders and executives who've been wildly successful by taking a vertical or multi-vertical approach to growing their business.You'll hear stories about how they started, what they did to grow their business and ultimately what made them a success. If you're thinking about focusing your business on one or more verticals, this show is for you.
The Deep Specialization™ Podcast
Scaling Up with a Multi-Vertical Approach: Lessons from Scorpion
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Want to know the secrets of Scorpion’s enormous growth from $20M to $200M in 7 years?
My guest is Scorpion’s Chief Growth Officer (sales), Jamie Adams.
In this episode, you’ll get a rare peek into Scorpion’s multi-vertical go-to-market strategy. In our candid and revealing conversation, Jamie shares the changes he made to the sales process, building an outbound sales culture, the power of verticalizing a business, how breaking into the Franchise vertical changed Scorpion, and much more.
The resources mentioned in this episode are:
- Connect with Jamie: jda730@gmail.com, Twitter: @jdadams, LinkedIn HERE
- For more Vertical Go-To-Market tips and advice, subscribe to Corey’s newsletter HERE
Join us as we discuss healthcare marketing and verticalized agencies as a whole.
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